Tuesday, June 16, 2026

Keisuke Oshima: "Believe completely in human potential, turn it into the energy of an organization, and rewrite reality"

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Keisuke Oshima's method, in a word, is a "practical theory of leadership" that believes completely in human potential, turns it into the energy of an organization, and rewrites reality.

 

1. "Misunderstanding" as a sophisticated mental strategy

The "misunderstanding" Oshima advocates is not mere wishful thinking. It's a "release of self-limitation" that makes sense both neuroscientifically and psychologically.

  • From negating the present to affirming possibility: Ordinary people set goals based on "their current abilities." Oshima places the "dream (goal)" first and insists on a reverse-calculating perspective: "It's impossible for the me of today, but what would the me who makes the dream come true do?"
  • The advance conviction of "I can": Rather than "gaining confidence once you've achieved it," he forcibly constructs the order of "achieving it because you have confidence." This makes it possible to reframe failure not as "a lack of ability" but as "merely an adjustment to the process."

2. Managing "energy (heat/passion)"

The idea that what moves an organization is not "instructions" but "energy."

    • Pre-feeling emotions (yoshuku): "Yoshuku" (celebrating in advance), which is also Oshima's trademark, is a ritual of wholeheartedly rejoicing in and being grateful for future success. This stimulates the brain's "RAS (Reticular Activating System)," creating a state in which the brain automatically gathers the information and opportunities needed to achieve the goal.
    • The resonance of support: When people feel they're being cheered on by someone, they deliver several times their usual performance. By creating a culture where team members "cheer each other's dreams on," the whole organization evolves into a massive body of energy that far exceeds individual effort.

3. Team building that works "on the ground"

The reason "ground-level" settings like the izakaya (Teppen) and high school baseball are emphasized in Oshima's work is that they contain "relationships you can't run from" and "raw, exposed humanity."

    • Disclosing weakness: By showing not a perfect leader but someone who speaks of dreams while also sometimes struggling and taking on challenges in a gritty, unglamorous way, he draws out the empathy of the members.
    • "Gift" rather than "election": In leading an organization, he emphasizes relationships based on love and contribution (give & love) rather than domination by force (election-style conflict). This cultivates "self-directed people" who move on their own without being told.

4. The "view of life and death" at the core of leadership

Oshima's method carries such deep persuasive power because it resonates with a perspective—like that of Imai-sensei—that gazes upon "death as life."

  • The ultimate form of reverse calculation: By being aware of "death," that absolute ending, you arrive at high-urgency, high-importance actions: "there's no time to be agonizing," "you should convey your gratitude right now."
  • "Life is a festival": Rather than taking life too seriously, precisely because you never know when it will end, you enjoy this very moment with all your might, take on challenges, and share. This "bright view of life and death" is the key to breaking through a team's sense of stagnation.

In conclusion: What Oshima teaches is not aiming to "become a special person who realizes their dreams," but a "technique of enthusiasm"—how to spread throughout the whole team the attitude of "living today as the self who makes the dream come true (enjoying the present full-throttle)."

Within this theory, how do you feel elements like "yoshuku (pre-felt gratitude)" and "relationships of cheering each other on" might be put to use in your business and your relationships?

 

 

The preciousness of life,
the fragility of life,
the brilliance of life...

 

 

Thank you!

 

 

At Mie's "Festival of Life,"
the ambassadors are radiant with energy!

 

 

Thank you!

Creating a musical.
How fascinating!!!
I want to film a documentary!

 

 

Thank you!

 

 

 

It's the Beauty Club〜〜〜

 

 

I really wanted to do the coffin exercise〜〜〜

 

 

 

 

I held the Quantum Journal course.
Please listen to the archive many times (there was one, right?)
and come to understand what's being said.

During the Q&A,
I realized that it's actually pretty difficult to grasp.

"Dreams Come True! Your Whole Life Changes — Quantum Journal"
Amazon

 

Difficult?!
That's because information most people never get to touch is reaching you.

Normally,
the concepts created by your past become a prison cell,
and you should have been sealed inside.
The experiment of getting outside of that is what this single book is about.

Most people live only within the world they're confined in.

The way to lead you out of it
is to set a goal in W2. 

〜〜〜

The heart of this talk is the idea that
you don't hold a dream "because it seems doable"—you decide on a big goal first. Then the methods come into view afterward.

And the point is that when you make that dream not "for yourself alone" but a dream that becomes someone's hope (= a White Goal), you can move forward with the White Engine (which carries you far and strong, for the long haul).


1. Renew your dream every day 

The dream you thought of yesterday is already a "past dream."

For example, even if you decided yesterday to "pass Eiken Level 1,"
today's you is a little different from yesterday's you.
So every day,
it's important to choose that dream again as today's self (and if a different dream comes up when you think about it today = that's OK).


2. Goal first, method later

Most people

decide on a dream only after thinking,
"How do I do it?"
"Is there a method that works?"

But with this way of thinking, you can only aim within the range of what you've been able to do in the past.

The order is actually reversed.
First, decide the goal. Then your brain starts searching for methods, people, and information. (The brain loves gathering evidence = RAS)
So:
Goal first. Method later.


3. A real dream is something you want to do even if people try to stop you 

There are two kinds of dreams.

The first is
the dream of "wanting to be recognized," "wanting to be seen as amazing."
This centers on others' evaluation.

The second is
the dream of "I just have to do this," "I want to be of use to someone."
This is the real dream.

The important question is:
Would you want to do it even if people tried to stop you?


4. If you can't find your dream, cheer on others' dreams

Some people don't know their own dream.
That's not a bad thing.

In that case, first cheer on the people around you who are moving with a dream.

While cheering on others' dreams,
the "I want to do this" within you can sometimes come into view.


5. When your self-image changes, your life changes 

Self-image is

the inner conviction that
"I am this kind of person."

For example,
if you think
"I can't do it,"
"this is as far as I go,"
"I'm going to fail,"
you end up acting exactly that way.

But when your self-image changes,
the information you see, the people you meet, and your actions all change.
In other words,
to change your life, you first need to change the image you have of yourself.

(Self-image exists within the deep subconscious. So we can't perceive it, but we're built to live exactly according to that blueprint.)


6. The brain collects what you focus on 

When you focus on yellow cars, yellow cars start catching your eye around town.
In the same way, the brain
works to collect the information you've deemed important.

So,
if you think "it's impossible," it collects evidence that it's impossible.
If you think "maybe I can," it collects evidence that you can.


7. The Black Engine and the White Engine

There are two kinds of energy for advancing a dream.

Black Engine

The energy of
"I don't want to lose,"
"I want to get back at them,"
"I want to be recognized."
Strong in the short term, but hard to sustain for long.

White Engine

The energy of
"I want to be of use to someone,"
"I want to make the world better,"
"I want to deliver hope."
This one carries you far, and for a long time.

A way of living in line with your mission = motivation


8. Add "for someone else" to a dream, and it becomes an aspiration. 

A dream for yourself alone is "desire."

But when
"for someone else"
is added to it, 

the dream becomes an "aspiration" (a will, a calling).

For example,
"I want to earn 1 million yen a month"
alone is your own dream.

But
"I want to earn 1 million yen a month and build a system to help people in need"
becomes an aspiration.

When it becomes an aspiration, collaborators emerge.

In short, the Black Engine easily gets you a large output, but it can't fly far or for long. And it has the weakness that no collaborators appear.

The White Engine can fly far and long, collaborators appear, and results beyond your own power take shape.


9. Place the goal outside of reality

A dream within the range your current self can imagine is still inside reality.
With that, life is hard to change in a big way.

So,
it's important to 

place a goal so big that your current self doesn't even know the method.

We call that a "goal outside the status quo."

A 100%-altruistic dream.


10. A big dream, when worked backward, becomes action

If you only ever look at the big dream all at once, you won't know what to do.
So you work backward.
"What's needed to make that dream come true?"
"What's needed before that?"
"What can I do today?"
—lowering the level of abstraction step by step.

Then, in the end, it becomes
a small action you do today.


11. The role of Quantum Journal

The Quantum Journal is a tool for writing down your dreams.
By writing, you become able to

  • notice your true feelings,
  • update your dream every day,
  • rewrite your self-image,
  • see what to do today,
  • and cheer each other on with companions.

It's not just a notebook—
it's a notebook for designing your own future.


 

 

12. The purpose of the Crazy Dream Project

This project aims to create 100 Crazy Dreamers by 2028.

A Crazy Dreamer is
someone who holds a dream they want to pursue even if people try to stop them, 

and who keeps taking action in order to become someone's hope.


13. The flow of the certification system

There are stages.

  1. Finder — someone who has found their dream
  2. Designer — someone who has designed the path from dream to action
  3. Igniter — someone who has begun their first action
  4. Map Maker — someone who has drawn their dream map again and again
  5. Runner — someone who keeps taking action
  6. Crazy Dreamer — someone who is advancing their dream in earnest
  7. Legend Crazy Dreamer — someone who has become a presence that influences others

To Sum it up in a single sentence

A dream is not something you hold because there's a method that makes it doable—it's something calling to you from the future. The moment you add "for someone else" to that dream, a person starts moving in earnest, and their life begins to change

Open Chat "CRAZY DREAM PROJECT"
Please join here!
It's going to become a wonderful community!

 


Link to Takumi Yamazaki’s 

ENGLISH Book “SHIFT”

https://amzn.to/2DYcFkG