Wednesday, December 18, 2019

Life....not about "conquest" but "self-expression". Excitement=Has high emotional value


The world has now entered the heart era. 

People see the world, 
the way they want to see it! 
Necessary to become conscious 
of how you are seeing the world! 


From an era of "convenience" to the "heart" 
From the perspective of "one" to many" 
From 「DOING」to「BEING」（Accelerated transparency）

Bug's eye（Ability to see things close up) 
Bird's eye (Ability to see the big picture) 
Fish's eye (Ability to read the flow) 

Maslow's hierarchy of needs 
"Physiological needs" 
"Safety needs" 
"Social needs/Love and Belonging" 
"Esteem" 
"Self-actualization" 


・Entertainment
・Centered around emotions
・Emotional value
↓↓↓
Gaining emotional reward thorugh games

"Tangible goods"→"Intangible goods"
Safety　　 Changed to a era that seeks emotional reward! 
Peace of mind
From the era of seeking convenience

Don't talk about the "functional difference"＝What you are doing？！
Just speak about the "vision"!  ＝Why you are doing it？！
↓↓↓
Thought differentiation
Resonate with the meaning and beliefs comes first! 
Then becomes a self expression of your belief and philosophy! 

↓↓↓
They are not customers. They are fans. 

This is why 
Follow your heart in your decision making! 
Start with your true intentions! 
There's no need to be liked by everyone! 
What are the emotions that you've cut off from yourself and have not allowed yourself to feel? 
How will your life shine? 
What are we living for? 


"If this world looks boring to you, 
          we are the ones that will start a new wave!" 

Not a special somebody, it's most probably us. 
And you. How about joining us? 

↓↓↓

Want to communicate this not only within the company, but to society！！！

Introduction period 
↓↓↓
Growth period 
↓↓↓
Mature period・・・Japan now, diversification, internet society
↓↓↓
Saturation period
↓↓↓
Decline period

Life is not in an era of "conquest" 
   but an era of "self-expression" 

There's no need to adjust yourself to people or society that can't even see your life. Express yourself freely！！！

Purchasing behavior＝Philosophy/Expression of Belief！（Brand Value）
Change from functional value to emotional value! 
For products and work as well ・・・Meaning is what will move people. 
Excitement＝ A state of high emotional value   
Heart to heart! 

The potential of a world where you can freely express your love 
＝A Heart Driven World
Act with your heart as your driving force!  
Being moved and emotions have no limits! 

The entire world is a playground！
The world is sparkling！
Enjoy self-expression! 

The potential of entertainment・・・
A wonderful experience that moves hearts→becomes what moves lives! 
Evolution and potential→Makes life colorful! 
What's important in the world to come. 
↓↓↓
It's what's inside your heart （The evolution of your soul！）
An era to place importance on your heart and emotions＝A era with no absolutes
↓↓↓
Open the door of your heart to the key to emotions. 


Connect with the "important things" inside your heart. 
  Recollect what your "precious treasures" are. 
Remember the "meaning" of work. 
Remember the "reason" why your heart team gathered. 


Creating with your thoughts is × 
Your thoughts are liars! 
What you recall by feeling ○
Feeling＝There is truth there

Inside out！！！
Start from the inside！
Take a good look at the "paradigm" "character" and "motivation" that is deep inside there. 
That is how will you look at the external world?! 

Allowing your internal world to evolve and update=Evolving of the Soul 



↓↓↓From this book↓↓↓


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Today I went to Yokohama Arena・・・


AIM's live！！！


4th row from the front！





I was so close! (lol) 
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For lunch, I went to "Su-san"'s restaurant with "Yusuke and Sakiko-san" ！！！



This place is great！
I had "Curry soba" for lunch ・・・
and "Shabu shabu" for dinner!

Shabu Shabu
銀座 八伍汁忢（はちごじゅうご）
https://s.tabelog.com/tokyo/A1301/A130103/13229900/

Su-san is Ichiro-san's older brother!!
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